Intro:
Companies in Cheyenne Mountan were used to eating cafateria food. They got tired of doing that which resulted in them either calling Dominos pizza or going to McDonalds. Mcdondalds hires about one million people, which is more than any company. Mcdonalds earns most of it's money by collecting rent, compared to selling food. "When the men and women stationed at Cheyenne Mountain get tired of the food in the cafeteria, they often send somebody over to the Burger King at Fort Carson, a nearby army base. Or they call Domino's."(p.2) I feel as though people have become even more lazy as time went on. Eventually there aren't going to be many places actually growing food still.
Chapter 1:
Carl N. Karcher is one of the fast food industry's pioneers. Carl was born on a farm in Ohio in 1917. Carl's uncle invited him to go to California and work for him. Carl worked for his uncle 76 hours a week."This is heaven."(p.13) It's intersting to know that Carl likes the west more than the east. The west side is like a whole new world for him.
Chapter 2:
Merchandise for Mcdonalds is everywhere. You can buy t-shirts and other clothing supporting Mcdonalds. Telephones were shaped like fries, and ordinary objects were customized to enforce the Mcdonalds logo. Ray kroc made sure that the Mcdonald's industry spread nationwide. "Ray Kroc took the Mcdonald brothers' Speedee Service System and spread it nationwide, creating a fast food empire."(p.34)
I think that it is pretty cool to think about how a little company could be shot from not much, to the biggest thing in the world.
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